Stitch by Stitch - Contemporary handmade textiles from India & Nepal

Contemporary soft furnishings from India & Nepal

Home Visit: Selvedge Magazine meets Graham at his Quirky Apartment

The definitive magazine for textile-lovers, Selvedge, recently paid a visit to Stitch by Stitch founder Graham Hollick's "eclectic, imaginative and unexpected" East London apartment.  

We're delighted to be able to share the article with you here.  This will appear in print in the July "Pop" Issue no.65. 


"There are intriguing objects everywhere...."


"Colour is a big thing for me...but never really strong colours" says Graham.


"Stitch by Stitch collections evolve gradually, blending respect and admiration for traditional skills with a knowledge of what will stimulate demand"


A "Victorian shipwright's bench serves as the kitchen island - oil, salt and other condiments sit in the furrow that years ago would have held shipbuilding tools."


Elsewhere in the press recently, our indigo Desi Pom Pom blanket was featured in House and Garden's July issue (item 3 on the jolly elephant's back, below).



And Elle Decoration did a nice little piece on our work with kala cotton hand loom weavers in Kutch, India, in April.

Read more of our press coverage.

We'd love to have you in our address book!

Selvedge Magazine Spring Fair in Stroud

This Saturday 16 May, Stitch by Stitch will be travelling down to the Cotswolds to take part in the Selvedge Magazine spring fair in Stroud.

Come and join us and fellow exhibitors Heartwear, Ethical Life Store, The Basket Room and others.  It's a great opportunity to buy fine textiles, fashion and home products directly from designers and makers, all of whom have been carefully selected by Selvedge's discerning editor, Polly Leonard.

The Selvedge fair coincides conveniently (and not by accident) with the Stroud International Textile Festival when many artists, designers and craftspeople in the Stroud area open their studios, exhibit their work and give inspiring talks and workshops.  For more information, visit the SITSelect website.  Come and make a weekend of it!

The Selvedge Spring Fair in Stroud, 16 May 2015, The Subscription Rooms, Kendrick St, Stroud, Gloucestershire, GL5 1AE.  Buy tickets.

Nepal Earthquake Disaster - DEC Appeal

Here at Stitch by Stitch we were so shocked to hear the terrible news of the earthquake that hit Nepal at the end of April, the worst in 80 years.

Our radhi rugs are produced by a small community of weavers in Kathmandu working with the NGO SABAH Nepal.  Information is sketchy, but we believe the weavers are safe and are working to finish our latest order of rugs!  We are relieved to hear that there are no human casualties among the staff at SABAH Nepal but the extent of casualties and infrastructural damage among the artisan communities in the outlying villages is still unclear.  The enormity of the crisis affecting everyone in the area is beyond our imagination.

So we wanted to share with you a video appeal from respected english journalist (and one of our favourite news presenters in the UK), Jon Snow, on how you can help the people of Nepal by donating to the Disasters Emergency Committee.  The DEC is pulling together aid from 13 of the main agencies working on the ground to provide help and relief.

"It's the best way of getting money directly to the people and the communities who need it"




Handwoven and naturally dyed woollen blankets

The warm days of spring are yet to arrive, so perhaps a good time to introduce our new woollen Desi blanket collection, perfect for throwing over the bed for a little bit of extra warmth, or keeping the chill off while relaxing on the sofa!

These blankets are hand woven by a community of award-winning weavers in the village of Bhujodi in our favourite area of Gujarat, India: Kutch.  Master weaver Shamji and his family train and employ around 90 weavers on pit looms they built after the earthquake of 2001.  The family is committed to preserving local weaving and dyeing skills in the region.  The wool is farmed locally and hand spun, and has a distinctive "dry" texture typical of wool from this region.  It is dyed with natural dyes such as indigo and lac red - Shamji is instrumental in the revival of traditional lac red dyeing in Kutch.

Indigo dyed wool drying at Shamji's workshop

Indigo dyed wool drying at Shamji's workshop

The woven lengths are sent to our home-based embroiderers working with SEWA in Ahmedabad, to embellish with lines of traditional Soi hand stitch work.  The tasseled edges are knotted and closely trimmed to echo the knobbly silhouette of the embroidery, for a contemporary look.

The blankets are available in two sizes, 180x120cm and 220x180cm, in indigo, lac red, olive green, natural cream, or chocolate brown.  There is also a large tri-colour blanket in red, chocolate and indigo, and a large olive green and chocolate blanket.  Click here for more info and to purchase.

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Maison et Objet: sneak preview

We hope you've all had a wonderful holiday, and are feeling energised and ready to leap into 2015 with gusto! 

At Stitch by Stitch, our business year kicks off almost immediately with Maison et Objet in Paris.  And we just wanted to let you know about some exciting new products we'll be launching at this premier trade fair.

Our indigo cotton cushions are now in production.  Updating our successful Kukuben and Sapna designs from our very first collection, these cushions are hand embroidered in Gujarat, India, by our home-based embroiderers, using traditional stitches passed down from mother to daughter through generations. 

Our designer, Graham, describes the Kukuben design (above) as "like a dictionary" of traditional stitches (it's even named after one of our embroiderers!). 

Sapna (above) is more minimal, with three orderly lines of traditional stitch work. 

Both designs are available in two colourwarys: scarlet and pale blue, and apricot and olive.

Kukuben cushion cover, 40 x 40cm: RRP £89
Sapna cushion cover, 60 x 60cm: RRP £110

For more details, including wholesale and press enquiries, please contact

Maison et Objet, 23-27 January 2015, Paris Nord Villepinte.  Visit us in Hall 1, Stand C56.

We ship to the UK, Europe and the USA.

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